especials-blank Good News to Share!   While we expect to complete our every guestroom and hallway $9M renovation in Mid-March, all guests today are being accommodated in newly renovated and sophisticated guestrooms! Our rooms are being inspired by bold, high contrast color accents, and Florentine contemporary designs.

Located at historic Union Square, the Villa Florence is San Francisco’s only contemporary Italian-inspired boutique hotel offering an authentic San Francisco experience. We invite our guests to enjoy warm and exceptional intuitive service, expected and thoughtful amenities, and luxurious accommodations.


The Villa Florence features 189 newly renovated luxury guestrooms and spacious suites in the heart of Downtown San Francisco, California. Drawing from the high fashion inspiration of Florence, guestroom furniture detailing features tufting and leather insets paired with polished chrome accents. Touches such as peony flowers on guest bed headboards are inspired by Florentine flower markets, pairing elegantly with bed pillows featuring the Fleur-des-Lis, a.k.a the Florentine Lily and the symbol of Florence.

Experience fine dining at Kuletos, a fine dining contemporary Italian restaurant, and casual dining and relaxation at Bar Norcini, an authentic Italian wine bar.

The Villa Florence is proud to offer four exquisitely adorned event, meeting, and banquet spaces. Our hotel is considered a discovery location: Hotel fronts the Powell Street Cable Car line. Easy walking distance to extensive Union Square shopping, theaters, Financial District, and Moscone Center.